High Bounce Auto-Pause Feature: Keeping Your Campaigns Running Smoothly!

Hey Simply-B2B Superstars! 👋

Today, we’re diving into Bounce Rate Management for your email campaigns! We’ve implemented a new feature to help keep your campaigns running smoothly and your email reputation strong. Here’s everything you need to know.

How It Works:

When we detect a bounce rate higher than 8%, your campaign will be automatically paused. This helps ensure that high bounce rates don’t impact your email deliverability or overall performance.

What Happens Next:

• Notification Alert: You’ll receive a notification saying, “Your campaign [Campaign Name] has been paused due to a high bounce rate.”
• Email Notification: A similar message will also be sent to your email inbox.

Want to Restart the Campaign?

If you’re ready to give the campaign another go, you can reactivate it yourself:

1. Go to your Campaign List.
2. Find the paused campaign and toggle it back to ON.

After reactivation, we’ll give your campaign a 7-day grace period without checking the bounce rate, giving you time to make any necessary adjustments. Once the 7-day window passes, we’ll check the bounce rate again and pause the campaign if it still exceeds 8%.

Important to Note:

This feature activates once your campaign has sent a minimum of 100 emails and the recent bounce rate goes above the 8% threshold.

We hope this feature makes managing your email campaigns even more effective! If you have any questions, don’t hesitate to reach out.

Happy emailing with the Simply-B2B! 🚀